MAD Solutions Increases the Film Screens Halls to 50 on its Second Week
Clash Surpasses EGP 2 Million in Less than a Week
In less than a week since MAD Solutions released director Mohamed Diab's film Clash in Egyptian theatres, the film has managed to reach over EGP 2 million in revenues reaching 50 screens in Cairo, Alexandria and other governorates on next Wednesday.
For the past few days, Clash has become the talk of the town, as its trailer has reached more than 7.3 million views on its official Facebook page with almost 200, 000 fans. The film has also gained far-reaching acclaim from film stars, critics and public figures.
Tackling the political unrest that prevailed in Egypt in 2013, Clash's events take place in an 8-meter police truck, crammed with detainees representing different sects of society, their interaction with each other full of madness, violence, romance, and comedy.
Co-written by Khaled Diab and Mohamed Diab, who is also the director, Clash is a co-production between France, Egypt, Germany, and the UAE. The cast includes Nelly Karim, Tarek Abd El Aziz, Hany Adel, Ahmed Malek, Ashraf Hamdi, Mohamed Abdel Azim, Gamil Barsoum and others.
The film landed its world premiere last May at the Cannes Film Festival as it inaugurated the prestigious
Un Certain Regard section. Clash marked Egypt's comeback to the festival's official selection after years of absence. The Hollywood Reporter also selected Clash as one of the 10 best films at the 69th Cannes Film Festival.
Clash is a joint production effort between Arab and European companies: Film Clinic (Egypt), Sampek Productions (France), and Acamedia Global (UAE), in association with ARTE France Cinema (France),
Niko Film (Germany), Fortress Film Clinic (UAE), and Pyramide International (France). Taking part in the project are producers Moez Masoud, Mohamed Hefzy, Eric Lagesse, and it is co-produced by Nicole Gerhards, alongside executive producers Jamal Al Dabbous and Daniel Ziskind. Mohamed Diab's wife,
Sarah Goher also acted as a creative collaborator on the film, earning the title "Creative Producer". The film is distributed in Egyptian theatres by MAD Solutions, while Pyramide International will distribute it in France and the rest of the world.
MAD Solutions, the film's distributor, has released Clash on Wednesday, the 27th of July, in Egyptian theatres: Greater Cairo| Nasr city: City Stars Mall, Tiba Mall and Wonderland. 6th of October: Americana Plaza, Sheikh Zayed, Galaxy Cineplex Mall of Arabia, Dream Land, Cityscape Mall, Dandy Mall. Downtown: Nile City, Down Town, Hilton Ramses, Lido, Donia Karim, Cosmos. Heliopolis: Sun City. El Manial: Galaxy. Maadi: Bandar, Family Cinema. New Cairo: Point 90, Future Mall, Donia Porto Cairo in the 5th settlement. El Obour City: Golf Mall. Al Rehab city: Al Rehab. Hadayek El Kobba: El Saraya Mall. Haram: Cairo Mall.
Alexandria| Renaissance in Smouha, City Center Carrefour, San Stefano, Renaissance Cinema Royal, Cineplex Green Plaza, Kiroseiz, Amir. North Coast| Porto Marina, Granada, Marakia, Marseilia, Al Marwa , Sidi Gaber at Sidi Kerir. Other Governorates| Kiroseiz in Sharm El Sheikh, Donia Al Masria Plaza in Zakazik, Rivoli in Tanta, Donia in Ismailia, City Mall in Luxor, Galaxy and Nancy in Mansora.